Brightside California Kitchen
Visual Identity
Naming
THE OPPORTUNITY
Leading the rebrand for VCA to connect with a new generation of pet owners and clearly communicate the full spectrum of care and services they provide.
CREDITS
Agency: Clever Creative
Creative Director: Emily Zarnow
Designer(s): Emily Zarnow, Jocelyn Alonzo
The Brightside logo was designed with the spirit of California in mind.
